The Neuroscience of Storytelling - NeuroLeadership Institute
2022-05-31T06:16:00.827Z
- At the 35,000-foot level, our brains like stories, because clear narratives cut through distractions. Stories help us pay attention–particularly in this attention era, when vying for people’s focus is more coveted than ever.
- That’s why when we experience an emotionally-charged event or hear a story of the same nature, certain parts of our brain release excess dopamine, making it easier to remember something with greater accuracy.